Isabel Ocampo

StemFM

Go-to-Market Lead

STEM US Inc. · January 2026 to present

StemFM is an AI-powered music platform that uses music information retrieval to analyse, separate and recombine licensed major-label recordings.

I led its go-to-market strategy. The platform reached over 60,000 downloads in its first ten weeks, with 4.4 million organic views across official and user-generated content and no paid media spend.

My role later expanded into product research, interface design and frontend development for its conversational music studio.

The conversational studioThe digital audio workstationThe sign-up and login flow
4.4Morganic social views
60,000+downloads in ten weeks
£0paid media spend